NetEnt has received approval for the World Lottery Association. The digital casino and gaming provider is now an associate member of the World Lottery Association.
NetEnt already provides gaming systems to a large number of online and mobile casino operators, along with other gaming operators including Danske Spil, and Lottomatica.
WLA Acceptance is Important Strategically for NetEnt
NetEnt joins other associate members from around the world. There are World Lottery Association members from over 80 countries. Members include those who are connected to the lottery supplier industry such as state-owned lottery and gaming operators.
Per Eriksson, the Chief Executive Officer and President of NetEnt, commented: “Online casino is about entertainment and excitement and the WLA associate membership is an important quality stamp to NetEnt as we are committed to safe and responsible gaming. NetEnt’s strategy is to expand on regulated markets and becoming associate members of WLA is a significant step for us as we grow our presence further in this important market segment.”
Gaining acceptance to the World Lottery Association gives NetEnt another avenue for long-term growth in the lottery industry. Membership of the World Lottery Association lends added prestige to NetEnt as a lottery supplier. While the online casino industry is strong, it is good strategy to branch out into other related areas in the industry, such as increasing the company’s lottery interests.
The World Lottery Association is an organization that is member-based, and accepts companies that qualify for membership. The association is active around the world and promotes the interests of lotteries that have state authorization. Those who are members of the World Lottery Association conform to high standards when it comes to responsible gaming, risk management, social responsibility, and safety and security.
NetEnt provides casino gaming software and more as one of the leading digital gaming software providers worldwide. The company provides top quality gaming solutions for a large number of casino operators in regulated markets around the world. The digital entertainment company has won a number of awards for excellence, and continues to remain at the forefront of the gaming industry. NetEnt employs more than 700 people in six different countries. The NetEnt offices are found in Stockholm, Kiev, Gibraltar, Gothenburg, Malta, and more recently, in New Jersey.