NetEnt to Showcase Virtual Reality at ICE Totally Gaming

NetEnt to Showcase Virtual Reality at ICE Totally Gaming

After a particularly successful year of gaming innovation, NetEnt is to showcase virtual reality games at ICE Totally Gaming 2017. The digital entertainment company will also be presenting its latest live casino developments.

Live Casino and Virtual Reality Casino Games

At ICE Totally Gaming 2017, NetEnt will be highlighting its live casino innovations. The company has been focusing on the development of its mobile live casino offering. NetEnt has worked together with players to develop a top quality product that gives players an even greater feel of playing in a live casino. On March 27th, 2017, NetEnt is releasing a new live casino game, Common Draw Blackjack.

The VR (Virtual Reality) market has been expanding in a number of different areas. NetEnt is in the process of developing VR games, and will be showing the progress that has been made since the company revealed the proof-of-concept prototype about a year ago.

In addition to the VR and live casino developments, NetEnt has also put an emphasis on player loyalty and customer retention. NetEnt Live Rewards, the first product from the NetEnt Engage suite, is the first example of the forward-thinking features that the company has developed to increase player engagement. The Live Rewards program introduces special promotions for live gaming.

Live Rewards included cash bonuses, free rounds on slots, instant rewards that are available in real time, and much more. Operators can create new promotions in under two minutes, and can create more detailed promotions and campaigns too. The ease of creating these special offers will help casinos to keep their offerings unique and exciting for their player demographics. Operators will also be able to easily link and cross-sell various products.

NetEnt’s Chief Executive Officer Comments

“NetEnt has rightfully earned a reputation as one of the industry’s most influential innovators, and we look forward to underlining that position at ICE by showcasing the latest games and products that will drive gaming forward in 2017,” commented Per Eriksson, the Chief Executive Officer of NetEnt. “We work hand-in-hand with operators to deliver value, sitting at the forefront of new technologies and market prospects.”

ICE Totally Gaming 2017 takes place from February 7th – 9th. The NetEnt innovations can be seen at Stand N3-242. ICE Totally Gaming is taking place at the ExCeL London.

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